MADHAV PRASAD KUSHWAHA
Digital Marketing Manager & SEO Expert in Nepal
Koteshwar, Kathmandu, Nepal
Professional Summary
As a pro-level Digital Marketing Manager in Nepal, I bring over 7 years of hands-on expertise in scaling organic acquisition channels, leading cross-functional enterprise teams, and engineering high-ROI performance marketing campaigns. Combining the rapid experimentation of a Growth Hacker with the long-term vision of an SEO Strategist, I have a proven track record of auditing and executing high-impact technical SEO frameworks for global SaaS, eCommerce, and FMCG brands. Deeply data-driven, I am recognized as an authoritative SEO Specialist in Nepal who translates complex analytics into actionable roadmaps that slash customer acquisition costs (CAC) while delivering explosive growth, including scaling platforms from zero to 180K+ monthly visitors.
Key Achievements & Impact
- Scaled Organic Traffic: Led comprehensive SEO and content architecture for KrispCall, establishing unparalleled topical authority and scaling organic traffic from 0 to 180,000+ monthly visitors within 15 months.
- Performance & Cost Optimization: Successfully reduced paid advertising costs across FMCG and automotive verticals by over 20% through rigorous A/B testing and precise audience segmentation.
- Platform Turnaround: Executed a technical redesign for 99aana.com, recovering organic traffic (40K/month) and driving down ad dependency from $50/day to $10/day.
- Global Brand Visibility: Orchestrated multi-country digital PR campaigns for CG Hospitality, generating over 100 million cumulative media impressions.
- Revenue Growth & Lead Generation: Delivered 10X direct sales growth for Forward Parcel via optimized PPC and targeted social media campaigns.
Core Competencies & Skills
Technical Toolkit
Professional Experience
Digital Marketing Manager
CG Corp Global
July 2024 - Present
- Direct overarching digital marketing, SEO, and brand reputation strategies across the enterprise’s diverse portfolio, including FMCG, Brewery, Motors, Electronics, and Hospitality verticals.
- Spearheaded the technical and on-page SEO optimization for the `cgdigital.com.np` eCommerce platform; implemented advanced structured data mapping and optimized category taxonomies to substantially elevate organic SERP visibility in Nepal.
- Manage and strictly allocate paid advertising budgets for CG Motors and FMCG divisions; achieved heightened ROI by refining audience segmentation and continuous A/B ad creative testing.
- Orchestrated international Digital PR campaigns, securing media placements across 5 countries and cultivating executive thought leadership.
- Formulated and executed cross-channel digital strategies for high-visibility corporate campaigns, including the "Wai Wai 40 Years" milestone and multiple Chaudhary Foundation CSR initiatives.
SEO Manager
Chimpzlab Communications Pvt. Ltd.
March 2022 - January 2024
- Mentored, trained, and directed a 12-member digital team, instituting scalable SEO workflows that generated verifiable organic growth across B2B and B2C client accounts.
- Conducted rigorous technical SEO audits for clients in finance, real estate, and technology, identifying critical crawlability and indexing barriers to unlock immediate traffic gains.
- Architected the SEO and content strategy for Karma Capital, securing an estimated 40% of localized market search volume and driving a 20X increase in qualified organic traffic.
- Managed client stakeholder relationships through transparent, data-oriented performance reporting, successfully translating complex GA4 and Search Console metrics into executive business insights.
- Led dedicated growth hacking initiatives including a 10X sales increase for Forward Parcel and the successful Cisco Thingqbator campaign that generated 10M+ ad impressions and 4X user growth in 6 months.
Senior SEO Analyst & Strategist
Codavatar Tech Pvt. Ltd.
September 2019 - February 2022
- Led a large-scale, cross-functional team of 35 members (content writers, developers, outreach specialists) dedicated to the rapid growth of primary SaaS products: KrispCall, Timetracko, and 99aana.
- Functioned as a key stakeholder in product ideation, aligning technical SEO requirements directly with the software development roadmap.
- Executed the end-to-end SEO strategy that transformed Krispcall.com from a new domain into an authoritative industry player capturing 180K+ monthly organic sessions.
- Performed deep technical audits on company properties, successfully lowering global bounce rates by 50% via site speed optimizations, core web vitals improvements, and UX refinements.
- Revamped the acquisition strategy for real estate marketplace 99aana.com, establishing strong local SEO signals and elevating inbound property listing inquiries by 40%.
SEO Specialist & Copywriter
Codewing Solutions
April 2018 - July 2019
- Authored and optimized high-converting SEO content for digital marketplaces including rarathemes.com and blossomthemes.com, resulting in an average 30% uplift in user dwell time and blog engagement.
- Executed comprehensive on-page SEO protocols (meta data, heading tags, internal linking architectures) leading to first-page keyword rankings for 10+ distinct client portfolios.
- Conducted extensive search intent analysis and keyword research to identify high-volume, low-competition commercial terms, informing the overarching content calendar.
- Managed large-scale blogger outreach and digital PR initiatives, securing high-authority backlinks to accelerate domain authority growth.
My Growth Framework
1. Audit & Strategy
Identifying technical bottlenecks, analyzing competitor gaps, and mapping out a high-ROI roadmap tailored to your specific market.
2. Agile Execution
Implementing technical SEO fixes, launching highly targeted ad campaigns, and producing authority-building content pipelines.
3. Scale & Optimize
Continuous A/B testing, Conversion Rate Optimization (CRO), and scaling budgets dynamically to maximize leads and drive down CAC.
Quantifiable Impact
Education
Bachelor of Engineering in Computer Science
Sambhram Institute of Technology (Visvesvaraya Technological University), Bangalore, India
2013 - 2017
Specialized Services
Local SEO
Dominate local search rankings, optimize your Google Business Profile, and capture high-intent customers in your specific geographic market.
Explore ServiceSocial Media Marketing
Build a hyper-engaged community, amplify your brand voice, and convert followers into loyal advocates across LinkedIn, Meta, and more.
Explore ServicePaid Ads (PPC)
Engineer high-converting Google and Meta ad campaigns focused strictly on maximizing ROI and driving down your cost per acquisition.
Explore ServiceSelected Brand Portfolio
Dominate Your Market with Data-Driven Growth
I build high-converting revenue engines using advanced SEO, Social Media Marketing, and Paid Ads. With 7+ years of proven experience scaling global enterprises and local service businesses, I know exactly how to multiply your visibility and drive highly qualified leads daily.